Business Situation

The client envisioned a dynamic prediction market platform, similar to Polymarket, allowing users to place bets on political outcomes, stock and cryptocurrency movements, and other real-world events. The platform needed to aggregate large volumes of user predictions and market data, providing real-time analytics to calculate and display outcome probabilities.

These insights enable users to make informed betting decisions with clarity on potential outcomes. To achieve this, the client sought a technology partner capable of combining advanced data analytics with an intuitive, user-friendly interface for a seamless, trustworthy experience. They selected Unthinkable for its expertise in building scalable, data-driven platforms and delivering tailored technology solutions aligned with complex business requirements.

Some of the primary requirements the client expected us to address included:

  • To develop a scalable, high-performance architecture and technology stack for the prediction market platform.

  • To create an intuitive and responsive interface that allows seamless navigation and smooth betting.

  • To analyze user and market data instantly and provide actionable, real-time insights.

  • To develop features that enable users and administrators to create, trade, manage, and monitor predictions efficiently.

  • To implement intelligent algorithms that leverage collective user behavior to continuously improve prediction accuracy over time.

  • To implement robust authentication, encryption, and access controls, and conduct regular security audits to safeguard the platform.