Client’s business challenges and requirements
Managing a wide network of newspapers and television stations through a single content system began to create operational friction. Each property had its own website, but the existing setup made it difficult to distribute content smoothly across platforms. Content creation was also limited by missing features such as hyperlinking and multimedia support. As audience numbers and internal users grew, the system struggled to keep up, leading to slower performance and occasional disruptions. The monolithic architecture further added complexity, making it harder for teams to navigate and work efficiently across different properties.
To support its growing digital presence, the client set out to modernize its content management approach. The goal was to move away from fragmented workflows and build a system that could support multiple newsrooms while maintaining consistency in content delivery. They wanted a solution that would simplify how stories are created, managed, and shared across publications and broadcast channels.
Key Requirements were to
Develop a modern CMS to streamline content sharing across newspapers and TV stations
Upgrade the existing system with improved performance and reliability
Build a scalable architecture to support growing traffic and user demand
Enable remote access for field reporters to create and update content in real time
Implement role-based access with defined permissions for different user groups
Support dynamic content delivery across devices including mobile, tablet, and desktop
Improve overall usability to make the platform easier for teams to navigate and use
