About the Client

CircleBlack is a U.S.-based provider of digital wealth management solutions, offering advanced portfolio management tools and comprehensive, 360-degree insights into an advisor’s book of business. Its flexible digital platform is designed to support both investors and advisors, integrating seamlessly with a wide range of advisory systems. Approximately 2,000 Registered Investment Advisor (RIA) firms across the United States use the platform to enhance compliance workflows and improve operational efficiency.
Business Situation and Requirements
While the traditional wealth management industry has been slow to adopt technology, CircleBlack has been a pioneer. Its web-based platform already allowed RIA firms and their clients to manage end-to-end investment portfolios. Advisors could oversee multiple client accounts, while clients accessed their own accounts through configurable dashboards. This made portfolio management transparent and efficient for all stakeholders.
However, CircleBlack wanted to reach younger investors and expand its presence. Therefore, the company sought a technology partner with both industry expertise and technical skills to build a mobile app. After careful evaluation, CircleBlack chose Unthinkable for its proven experience in wealth management solutions and ability to deliver seamless, user-centric designs. The app would replicate all web platform features within an intuitive UI/UX. Additionally, small enhancements were planned to make the mobile experience unique and engaging for every user.
Their key requirements included:
Intuitive & Enhanced Mobile Experience: Design a simple, easy-to-use interface, so that the mobile app provides a unique and engaging experience compared to the web platform.
Detailed Data Visualization: Provide clear and interactive charts and graphs, making financial data easier to understand and analyze.
Transparent Information Sharing: Allow advisors and investors to easily view and share information, ensuring open communication and collaboration.
End-to-End Portfolio Management: Offer a complete, interactive experience for RIAs that covers the full investment portfolio workflow from start to finish.
Secure Document Exchange: Ensure safe and reliable sharing of financial documents between advisors and clients, protecting sensitive information at all times.
Flexible Bank Authentication: Support multiple authentication methods depending on the specific bank linked to each investment account, making access seamless and secure.
The Solution
Our team started by conducting thorough research into the capital markets to understand what investors expect from a wealth management platform. They then moved on to developing the app’s functionalities, with the backend built on .NET and APIs supporting the frontend. The frontend was built in React Native for seamless cross-platform use.
The CircleBlack mobile app was designed with features that deliver a standout experience for both advisors and their clients. Some of the features included:
Advisor Focused Experience
- Advisors can seamlessly access and manage multiple client accounts with ease, saving time and simplifying workflow.
- Navigating to client-specific information is straightforward because dashboards are configurable and display the most relevant data as needed.
- Advisors can efficiently review allocations, balances, performance, exposure, and other key metrics, allowing them to make informed decisions quickly.
- The system ensures advisors can stay on top of client portfolios without unnecessary complexity, ultimately improving productivity and client service.

Investor Centric Experience
- Investors have access to detailed dashboards, enabling them to track stock performance and evaluate various risk factors effectively.
- The interface is simple and easy to navigate, so that even novice users can use it confidently.
- Investors can select their preferred RIAs and seamlessly switch between views from different advisory firms, ensuring a smooth and personalized experience.
Interactive Data Visualization
- Data is presented through interactive graphs with drill-down analytics, so that users can move effortlessly from an overview of stocks and portfolios to more detailed, granular insights.
- Clicking on specific metrics within dashboards or reports provides deeper analysis, allowing users to explore important information quickly and efficiently.
- Graphical displays are both detailed and visually appealing, ensuring that users can easily understand complex data at a glance.

Secure Document Management
- The app uses AWS S3 to share documents among RIAs, clients, and custodians, allowing seamless and secure collaboration.
- Access is tightly controlled through the principle of “least privilege,” ensuring only authorized users can view or modify documents.
- All activity is continuously monitored via AWS CloudTrail logs, providing full auditability and oversight.
- Server-side encryption ensures that document exchanges remain secure during transmission, protecting sensitive information at all times.
Automated Alerts and Recommendations
- Advisors no longer need to check each client account individually, saving time and effort.
- Instead, they can set up automated notifications to alert them of any changes in an investor’s portfolio.
- Additionally, CircleBlack’s Wealth Alerts provide timely investment suggestions, enabling advisors to act proactively.
- As a result, advisors can quickly communicate the next best steps to their clients, improving efficiency and enhancing client service.

Transparent Reporting and Compliance
- Portfolio information is presented transparently, allowing both advisors and investors to stay informed at all times.
- Secure document sharing ensures constant, detailed communication between RIAs and clients.
- Dynamic authentication supports smooth compliance with the app and clients’ chosen banks.
- Performance, holdings, balances, and exposure reports are continuously generated for easy access.
- Advisors can create and share PDF reports with their clients whenever needed, enhancing transparency and collaboration.
Client Billing
- The application simplifies billing through BillFin integration, streamlining financial workflows.
- Firms can set billing schedules and generate professional invoices quickly and efficiently.
- Built-in fee splitting and reconciliation make the entire billing process fast and easy, reducing administrative effort.

Impact
CircleBlack has evolved into a full omnichannel portfolio management platform, providing a seamless and intuitive experience for both RIAs and their clients through its mobile app. The app allows users to manage portfolios, track investments, and access insights anytime, anywhere.
Unthinkable’s deep understanding of capital markets and focus on investor-friendly design helped create a platform that stands out in the wealth management space. The solution received high praise from CircleBlack and newly onboarded advisory firms, reinforcing its value and impact across the industry.

20%
Average reduction in client onboarding time
11%
Increase in client satisfaction
25
Financial Analysis Tools Integrated






