Success Story
About the Client
The client is a leading liquor retail chain in India with 500+ outlets nationwide. It offers a wide range of wines, spirits, and beers. Moreover, its curated mix of Indian and global brands has made it a trusted name in alcohol retail.
Business Situation & Requirements
As the client expanded operations across multiple states and outlets, managing accounting, compliance, inventory, and sales through manual processes and spreadsheets became increasingly complex. Varying GST regulations across states added challenges to financial reporting and regulatory compliance, while limited real-time visibility into inventory and store performance led to stock imbalances across outlets.
Therefore, the client needed a centralized ERP platform to connect all store operations. This would enable real-time inventory tracking, automated pricing, and better demand planning. Consequently, they partnered with Unthinkable to build a scalable solution. The new system improved stock control, reduced errors, and enabled faster decisions across their retail network.
The key requirements were:
Conduct a detailed discovery phase to evaluate workflows, systems, data gaps, and operational challenges across all retail outlets.
Design a scalable system architecture to support outlet expansion while maintaining consistent performance, speed, and operational reliability.
Build a centralized ERP platform to unify sales, inventory, discounts, customer data, and outlet performance information seamlessly.
Enable smart inventory management with automated alerts, real-time stock tracking, and demand forecasting using historical sales data.
Develop interactive dashboards to provide real-time visibility into sales trends, inventory levels, and customer purchase behavior.
Implemented secure role-based access controls to restrict sensitive data access and ensure safe business information management.
Solution
Our team built a centralized ERP platform using Laravel and MongoDB to unify sales, inventory, discounts, and outlet performance. Additionally, ReactJS dashboards provided store managers and head-office teams with intuitive, real-time insights.
Moreover, the platform synced with existing POS systems for automatic sales updates, consistent pricing, and stock tracking. Consequently, automated alerts and demand forecasting improved inventory accuracy, reduced manual work, and enabled efficient, data-driven management across the growing retail network.
Sales Dashboard
The sales dashboard gives a real-time, consolidated view of performance across all outlets.
- Track total sales, gross and net sales, average order value, and overall revenue.
- Compare outlet performance and identify top-performing locations.
- Gain actionable insights for inventory planning and promotional strategies.
- Support timely decision-making to optimize sales across the retail network
Inventory Dashboard
The inventory dashboard gives complete visibility into stock levels, inventory value, and product availability across all outlets.
- Monitor restocking needs in real time to prevent overstocking or shortages.
- Track purchase volumes and supplier performance for better procurement decisions.
- Analyze product movement and supplier trends to improve supply chain efficiency.
- Ensure smooth store operations while reducing errors and operational delays
Customer Dashboard
The customer dashboard provides insights into customer behavior, including visit frequency, sales per customer, and regional preferences.
- Understand buying patterns and segment customer types.
- Evaluate store performance based on customer engagement.
- Design loyalty programs and targeted promotions.
- Enhance shopping experience to boost sales and retention.
Discount Dashboard
The discount dashboard tracks employee-authorized discounts, logs history, and measures impact on revenue.
- Ensure compliance with company discount policies and prevent misuse.
Generate detailed reports to analyze discount trends and effectiveness
Support data-driven decisions on pricing strategies and promotions
Maintain profitability, consistency, and transparency across all outlets
The Impact
The centralized ERP platform automated routine tasks and simplified daily workflows. As a result, teams gained real-time visibility into sales, inventory, and customer data. In addition, smart inventory tracking and demand forecasting helped maintain balanced stock levels and ensured timely replenishment.
Furthermore, integration with POS systems reduced manual errors, while role-based dashboards delivered insights tailored to different teams. Store managers could easily track inventory, business heads monitored overall performance, and marketers analyzed customer behavior. Consequently, the platform improved efficiency, strengthened operational control, and supported scalable, data-driven growth across the retail network.
