About the Client
AWS cloud migration for National Nutrition enabled 40% infrastructure cost savings, 99.99% uptime, 10M+ customer data migration, and scalable eCommerce performance.
Business Situation & Requirements
The health supplements and sports nutrition industry is highly competitive, driven by evolving consumer expectations, growing demand for personalization, and strong omnichannel competition.
The client was generating 70% of revenue through offline retail outlets across Canada and 30% through the eCommerce portal. To improve profit margins and ensure long-term sustainability in the digital era, the client aimed to enhance the existing e-commerce platform with technical and functional advancements. However, the platform was built on outdated software architecture and hosted on an on-premise data center that lacked scalability.
The legacy technology stack was unable to support rising demand, while increasing maintenance costs, driven by firewalls, backup servers, and recurring infrastructure contract renewals, added to operational strain. Ensuring near 24×7 availability of applications and data was also critical, yet difficult to achieve with the existing setup.
To address these challenges, the client required a scalable, secure, and high-performing cloud-based infrastructure capable of handling traffic fluctuations and future growth. The objective was to reduce infrastructure maintenance costs, eliminate on-premise dependencies, ensure high availability and data reliability, and build a resilient digital ecosystem to support sustained eCommerce expansion.
The key requirements were:
Conduct a detailed discovery phase to assess the existing on-premises infrastructure, business workflows, third-party integrations, and data dependencies, and define a clear cloud migration and modernization roadmap.
Transition from costly on-premises systems to a secure, scalable cloud infrastructure capable of supporting high traffic volumes, peak demand periods, and future business growth.
Design a scalable and resilient architecture that enables faster deployment cycles, improved system responsiveness, and the ability to quickly adapt to changing customer expectations.
Enhance the digital shopping experience by improving website performance, reducing latency, and ensuring seamless navigation, checkout, and order fulfillment processes.
Automate key business operations, including inventory management, order processing, invoicing, purchase cycles, and customer onboarding, to eliminate manual effort and improve operational efficiency.
Ensure secure and compliant migration of sensitive business and transactional data of over one million customers while maintaining data integrity, privacy, and uninterrupted business operations.
The Solution
Unthinkable initiated the engagement with a comprehensive product discovery phase to gain a clear understanding of National Nutrition’s existing processes, infrastructure, and architectural limitations. The assessment highlighted the need to re-architect the legacy application and rebuild it using a containerized architecture to enhance scalability, reliability, and operational efficiency.
A dedicated DevOps team was assembled to automate the end-to-end application delivery lifecycle. Continuous Integration and Continuous Deployment (CI/CD) pipelines were implemented using Jenkins to streamline build and release management. Containerization was delivered through Amazon Elastic Kubernetes Services (EKS), along with the development of a centralized log forwarding system to strengthen monitoring and observability. To ensure a seamless migration to the AWS cloud, technologies such as Amazon EKS, PostgreSQL, Jenkins, and Amazon RDS/Aurora were leveraged to establish a secure, scalable, and high-performance cloud ecosystem.
Application Migration
To ensure a smooth migration of the application to AWS cloud, technologies such as Amazon EKS, PostgreSQL, Jenkins, and Amazon RDS/Aurora were utilized. Unthinkable’s team configured the AWS cloud environment and systematically migrated the applications and customer data to Amazon Cloud (AWS). The DevOps experts developed and deployed business logic within the new environment, ensuring stability and optimal performance post-migration. Comprehensive validation and testing were conducted to guarantee seamless functionality and uninterrupted operations.
Database Migration
The entire business database, comprising over 1 million customer records and 6 million orders, was migrated from a traditional on-site server to AWS using AWS Database Migration Service. This ensured that the source database remained fully operational throughout the migration process, minimizing downtime and business disruption. By maintaining data integrity, consistency, and security during the transition, Unthinkable enabled a seamless database migration while safeguarding ongoing transactions and ensuring continuous business operations.
The Impact
The modernization of National Nutrition’s eCommerce platform resulted in over 40% cost savings compared to its previous infrastructure while significantly improving performance and operational efficiency.
The migration securely transferred 10M+ customer data records to AWS with zero disruption to business operations. With containerization and automated CI/CD in place, the platform now supports up to 10x scalability and delivers 99.99% application uptime, ensuring a resilient, secure, and future-ready cloud environment.
40%
Savings As Compared To Previous Infrastructure
10M+
Customer Data Migrated
99.99%
Application Uptime
